See what each sale actually leaves behind

A sale is not profit. Find out what your offer actually has to earn.

Turn price, discounts, refunds, platform fees, unit costs, advertising, software, labor, overhead, and a tax reserve into the numbers that determine whether an offer can support your goal. See the price floor, break-even point, sales requirement, traffic burden, and capacity risk before you spend more money trying to grow.

Get the Break-Even Planner

$19One-time purchase, private offline browser tool

Secure checkout and immediate delivery through Gumroad. Digital product. All sales are final except where required by law.

Revenue Is Not Take-Home break-even planner cover showing sale deductions, price floor, break-even sales, traffic, and capacity risk

Made to produce a decisionNot another file that leaves you wondering what to do next.

Separate sales from take-homeSee collected revenue, fees, cash costs, labor value, contribution, and a tax reserve as different numbers.

Price from real assumptionsCalculate a price floor and compare scenarios at 20 percent below and above the current price.

Expose the hidden constraintIdentify whether margin, required traffic, target sales, or hands-on capacity is putting the most pressure on the offer.

Why this is useful

The $19 tool only has to expose one expensive pricing or capacity mistake to be useful.

A sales total can hide the costs and unpaid work that determine what reaches your household. This planner makes every assumption editable and shows when the current price, margin, traffic requirement, or workload does not support the goal you entered.

See whether discounts, refunds, fees, cash costs, advertising, and labor leave enough contribution after each sale.
Find the minimum price that covers the costs you entered instead of copying a competitor or choosing a comfortable-looking number.
Compare the sales and traffic required for your target with the audience and conversion assumptions you actually have.
Catch a workload that exceeds your capacity before a promotion creates more delivery pressure than take-home pay.

What you receive

Everything has a job. Everything points toward action.

Per-sale take-home model

Account for discounts, refunds, percentage and fixed fees, product costs, fulfillment, ads, and the value of your labor.

Price-floor calculation

See the minimum listed price that covers the costs and labor assumptions you entered.

Break-even and target-sales math

Calculate the sales required to cover monthly overhead and support a target take-home after a tax reserve.

Traffic and conversion requirement

Translate the target-sales number into the visits required at your entered conversion rate.

Capacity and price sensitivity

Compare workload with available capacity and see scenarios at lower and higher prices.

Private saving and exports

Save locally, download a JSON backup, export a CSV summary, or print a clean decision record.

How it works

Use it in a clear sequence.

1
Enter one real offer
Use the current price, typical discount, refund assumption, fees, cash costs, advertising, and delivery time.
2
Value the work
Add monthly overhead, the hourly value of your time, a tax reserve, and the take-home goal you want to examine.
3
Read the pressure points
Review the price floor, contribution after labor, target sales, required traffic, workload, and capacity warnings.
4
Change one real assumption
Test a price, cost, workload, or traffic scenario, then decide what needs evidence before spending more.

This is for you if

You sell or plan to sell a product or service online.
You know the sales number but are not sure what the offer actually leaves behind.
You need to compare a target with your current traffic, conversion assumption, and capacity.
You want editable math that includes the value of your time.

This is not for you if

You want a demand, conversion, sales, profit, tax, or income prediction.
You want tax, legal, accounting, or financial advice.
You are unwilling to verify current platform fees and enter honest assumptions.
You want the tool to make an unprofitable offer work without changing a real input.

Before you buy

Clear answers, without hiding the limits.

Does this connect to my store?

No. It is a private offline planning tool. You enter the assumptions you want to examine and verify them against your real platform and business records.

Does it predict how many sales I will make?

No. It calculates scenarios from the traffic and conversion assumptions you enter. Those scenarios are not forecasts or guarantees.

Why include the value of my time?

Because an offer can appear profitable while requiring unpaid hours that make the price or target unrealistic for your life.

Is my financial information uploaded?

No. The tool runs locally in your browser and does not send your numbers to Stay At Home Mom Lab.

Important: This is an educational planning tool. It does not provide tax, legal, accounting, financial, or earnings advice and does not predict demand, sales, conversion, refunds, taxes, profit, or future income. Verify platform fees and business assumptions, and consult qualified professionals where appropriate.

Read the break-even pricing guide

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